The project was initiated with the clear intent of strengthening community bonds and directly benefiting the recipients of the foundation’s support. My primary objective was to create a visual identity that enhances the visibility of the foundation's work and resonates deeply with its target audience, those receiving support. The design is deeply rooted in cultural symbolism, reflecting key values of life, strength, growth, and peace. This approach was chosen to foster a supportive, nurturing environment where recipients feel valued and cared for, enhancing their sense of community and belonging.

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Additionally, I undertook extensive research into cultural symbolism to ensure that the design was culturally appropriate and meaningful. This careful attention to cultural details was vital in creating a symbol that is not only visually appealing but also rich in significance, embodying the values of life, strength, growth, and peace.

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