COLOUR PSYCHOLOGY
SINGING SCHOOL NEW ZEALAND
Logo Design and Brand Guidelines
Singing School New Zealand is an amazing school based in Hawke’s Bay, who’s talented students travel from far and wide to be taught by world class tutors. My role was to create a new logo that reflected the strong values the School upholds using colour psychology to reflect those ideals. With this in mind I designed a clean and strong logo with an icon that reflects aspects of stage, sound waves, musical notes, the koru and the iconic Napier Soundshell.
LOGO VARIATIONS
KIND WORDS
WE ARE THRILLED WITH THE NEW LOGO THAT LETICIA CREATED FOR US. SHE TOOK TIME TO LISTEN TO US, AND DELIVERED A CONFIDENT, ELEGANT DESIGN THAT CONVEYS THE PROFESSIONAL AND ARTISTIC GOALS OF THE SINGING SCHOOL NZ. AND IT DOES SO MUCH MORE THAN WE EXPECTED.
SUSAN WYLIE
MANAGER | SINGING SCHOOL NEW ZEALAND